High street health and beauty giant Superdrug is poised to open a new branch in Dundee, further strengthening its presence in Scotland. The popular retailer has submitted plans to establish a new store at the Gallagher Retail Park, a move that would mark its 64th location in the country.
Key Takeaways
- Superdrug plans to open a new store in Dundee.
- The new branch will be located at Gallagher Retail Park, in the former Next store.
- The store is anticipated to open in December.
- This expansion will bring Superdrug’s total number of Scottish stores to 64.
New Dundee Location
Superdrug has lodged a planning application with Gallagher Retail Park in Dundee, with the intention of occupying the space previously held by Next. If approved, this new store is expected to open its doors in December, although further details about the specific offerings and services are yet to be announced.
This development signifies a significant expansion for Superdrug in Scotland, bringing its total store count to 64. The chosen location at Gallagher Retail Park is a well-established retail destination, already home to major brands such as Marks & Spencer, Matalan, and TK Maxx. The park has also seen other retailers, like Mountain Warehouse, submit plans to move in, indicating a vibrant retail environment.
Existing Dundee Presence and Wider Initiatives
This planned opening comes shortly after Superdrug received approval for the expansion of its existing store within the Overgate Shopping Centre in Dundee. This expansion, which involves incorporating the former Clintons card shop, is scheduled for completion by autumn.
In addition to physical store developments, Superdrug has been innovating its in-store experiences. The company recently launched a new "Beauty Playground" concept in one of its Glasgow stores. This initiative aims to bring viral beauty brands, previously only available online, into physical stores, allowing customers to try products from brands like Dhelicious and Mallows Beauty. These Beauty Playgrounds also offer beauty services, content creation opportunities, and expert advice, enhancing the overall shopping experience.
